The sky shifts from blue to warm sunset tones, and the windows begin to glow as if the lights inside had been switched on.
It's a popular effect in listing videos and reels because it combines two things buyers respond to, a bright daytime view of the home and the warm, inviting look of a twilight photo, into one moment of motion. It also makes a natural hook or closing shot. Getting this look used to mean two shoots, or a time-lapse with the camera locked in place for an hour around sunset.
AI can now generate the transition from a single daytime photo.
Tips
- Start with a well-exposed exterior photo with a clear view of the sky and windows.
- Use it once per video, usually on the main exterior shot, as the opening or the closing.
- Remember it's an enhancement, not a record of how the home looks every evening.